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Freelance Marketing Specialist (Gulf Region)

Department: Marketing
Location: Remote, Dubai

Type: Full-time
Seniority: Mid-Level

Journee reconnects people in the virtual realm

We offer groundbreaking solutions for people to come together virtually and enjoy the most high-end 3D interactive experience in the metaverse.

We are scaling fast while working with top global brands, and are looking for those ready to join the adventure (With top players like WWF, BMW, H&M, Siemens, DEPT, McCann, Adidas, Conde Nast, to mention a few) and are looking for those ready to join the adventure.

The Marketing Specialist for the GCC region is responsible for creating local strategy, localised advertising campaigns and contents for brand awareness and lead generation based on the strategy from the Global headquarters. The role will work closely with the B2B marketing manager to achieve success through increased awareness of Journeeā€™s product offering. Please note that we will only consider candidates who are fluent in Arabic (written and spoken) for this role.

What you'll be doing

  • Use HubSpot CRM to monitor KPIs, target accounts, and develop optimization strategies
  • Create local performance reports and review with global team
  • Liaise with external vendors to execute promotional events and campaigns
  • Create and lead advertising campaigns on LinkedIn, Meta and Google
  • Conduct thorough research and target the demographic data of our target audience
  • Adapt and localise global strategy campaigns and content for the region
  • Plan and execute regional events with potential leads and clients
  • Proactively input and develop ideas for creative marketing campaigns and brand activations

Who we are looking for

  • Genuine interest in Metaverse, media relations, social media and commitment to staying up to date on Web3 and Metaverse news
  • 3+ years experience in content marketing
  • Has experience in creating content strategy for SaaS or Tech and B2B field
  • Bachelor's or equivalent degree in Media, Marketing, Communication or other applicable field
  • Excellent communication and presentation skills; both written and verbal in English and Arabic
  • Experience of working in international organisations and locally in the Gulf region
  • Experience of planning and executing B2B and B2C events

Why work with us

  • Remote-first company with offices in Berlin, Cape Town, Dubai and New York
  • Flexibility to work in Berlin or remotely in a similar time zone (CET/ CEST +/- 2 hours)
  • Exciting career growth opportunities in a startup environment working on cutting edge projects with top global brands
  • Become part of our mission to reconnect human & brands in virtual spaces
  • Regular connecting team off-sites and team dinner events
  • We have strong values in place: high performance, transparency, open communication, adaptability & always learning

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