Embrace infinite opportunities for Immersive Extravagance
A new era of luxury is upon us. Luxury goods are no longer just a status symbol for the rich and famous.
Instead, luxury brands are exploding, attracting new buyers who believe in radical self expression. With the introduction of immersive web experiences and the fusion of the physical and digital realms, luxury brands must establish a commanding presence in both spheres.
Putting luxury on the digital map
The future of luxury awaits, bringing in new buyers and new possibilities.
- 75%Of customers state immersive experiences will be valuable in retail.
- $50BMetaverse revenue opportunity for fashion and luxury by 2030.
- 50%Of luxury market revenue expected to come from Gen Z by 2050.
Top Impacts in Luxury
Foster a more direct and meaningful relationship between your brand and customers. Token-gated member clubs and Soulbound Tokens help amplify interaction with devoted superfans.
Understand your shoppers in a whole different light. Immersive web experiences generate significantly more consumer data points in a privacy-preserving manner.
The virtual luxury space easily slashes carbon emissions through digital goods, plus reduces travel emissions and transport costs through virtual showrooms.
Increased Revenue & Margins
Luxury brands can now scale like never before through revolutionary business approaches such as D2A, 24/7 support, higher product retention rate, lower returns, and more.
Innovation through Co-Creation
Digital luxury ushers in new possibilities for collaborative creation between users and brands, enabling higher levels of engagement and brand loyalty.
Increased Operational Efficiency
Visualizing processes helps understand system inefficiencies while promoting smarter inventory management, manufacturing, and addressing IP rights.
Your key to succeed in the immersive web
Use JourneeX to build and host your immersive web experience and if you need support, our team has a proven track record of delivering excellence, made up of seasoned Unreal developers and inventive producers that strive to push boundaries in immersive solutions and digital spaces, all by working closely with your team.
From Industry Pioneers
“We want quality, beauty, innovation and a meaningful commitment to sustainability. IIT NEEDS TO BE FUTURE-PROOF, something we can love and wear forever.”Harper’s Bazaar2023
"Gen Z and Gen Alpha’s luxury spending is expected to make up 30% OF LUXURY MARKET BY 2030, growing three times faster than other generations."Bain & Co2022
"The events that seem to work the best are those that bring together a really interesting community of people. Allowing customers to come together ... works really well, especially if the founder is there."Sarah WillersdorfGlobal Head of Luxury, Boston Consulting Group
Luxury Use Cases
Immersive web transforming commerce and social media. Think real time (AI) chats, "buy now" buttons in-experience, all while engaging in an immersive world with others.
Immersive Digital Stores
Bring new and existing customers into a virtual space where they can browse, try-on, and purchase goods.
NFTs can serve as authentication for reselling luxury goods or be used alongside NFC chips. Additionally, they can be used as avatar skins or AR wearables, collected, or redeemed for physical goods.
Discover innovative methods of engaging with your clientele, constructing a thriving community via token-gated access to virtual events, and elevating the sense of exclusivity for ardent superfans through SBTs.
Immersive Product Launch
Luxury brands can host virtual shows, allowing consumers to experience collections in a 3D environment.
New Phygital Experiences
Capitalize on a new era with new products, from AR wearables to luxury haul virtual try-ons.