Accessible from anywhere in the world, this exhibition aims to support the real-world efforts of World Cleanup Day, a global initiative to rid the planet of harmful waste. With over 20 million people in 180 countries taking part, it’s clear that the call for a cleaner environment is universal.

It is estimated that 90 percent of seabirds and half of all sea turtles swallow plastic parts. Plastic waste decomposes over the years into ever smaller microplastic particles, which can no longer be removed from the ocean and accumulate in the food chain.

That is why, with the power of the metaverse, we created a space to educate and empower the users about the crisis of plastic and trash flooding into the seas. Together we can make a difference. Gamifying the relationship to impossibly difficult environmental problems invites a new generation of users to collaborate with NGOs that are working hard to make the planet a more liveable, healthy place.

Through this hybrid metaverse, gamers have the ability to make a tangible impact by purchasing trash NFTs to remove real trash from the ocean. But it's not just about cleaning up our planet. This revolutionary project also raises awareness and educates people about the devastating effects of plastic waste on marine wildlife.

The centerpiece of the exhibition was an anamorphic whale composed of 50 floating plastic waste objects. These detailed designed objects could be purchased as digital art. A focal point of the global plastic crisis is Southeast Asia - the digital art sale supported, for example, the work of the WWF to combat the real plastic flood in Vietnam.